Marketing and visibility on Google, in AI engines and on LinkedIn

Customers search on Google, ask AI engines and look you up on LinkedIn. We make sure they find a clear answer in each of those places, and we focus on the channels and content that genuinely drive visibility and leads.

Marketing and visibility

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SEO and AI visibility

GEO / AEO

Be found when people search, on Google and in AI engines

SEO helps your site show up in search results. AI visibility, also known as GEO or AEO, helps it show up in the answers given by tools such as ChatGPT, Gemini, Perplexity, Google AI and others. The two share a foundation: a well-built site, clear content and well-organized information. You can work on either one, or on both together.

Who it’s for

Businesses whose customers rely on Google search when choosing a provider, and businesses that also want to appear in AI-generated answers.

What’s included

  • Keyword and question research: How your customers search and what they ask, on Google and in AI engines.
  • Technical SEO: Speed, structure and pages that search engines and AI engines can reach and understand.
  • Content: A content plan and improvements to existing pages: direct answers, definitions and sources.
  • Structured content and data: Content structure and structured data that help search engines understand your site, alongside clear, well-organized content that also works for AI-powered search.
  • Consistent business details: The same information about your business on your site, in your profiles and in external sources.
  • Tracking and improvement: We track where and how your site appears over time, on Google and in AI engines, and keep improving it.

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LinkedIn presence and branding for businesses and executives

A professional presence that strengthens your brand and the people who represent it

We build a professional presence that strengthens your brand, increases reach and establishes authority through company pages, executive profiles and consistent content that fits both the brand and the people who represent it.

Who it’s for

B2B companies, brands and executives who want to build visibility, trust and reach on LinkedIn.

What’s included

  • Profile optimization: A headline, About section and experience that clearly convey the role and expertise.
  • Company page: Setting up or improving the page, including design and description.
  • Content strategy: Topics, tone and a publishing schedule that fit your goals.
  • Content creation: Content based on the knowledge, messaging and materials of the brand or the profile owner.
  • Design: Banners, carousels and templates in your brand’s visual language.
  • Campaigns: Sponsored LinkedIn campaigns, as needed.

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Google Ads

Reach people who are searching right now for what you offer

Paid search puts you in front of customers at the moment they’re looking. We set up the campaigns, write the ads and optimize them on an ongoing basis. The ad budget is paid separately, directly to Google.

Who it’s for

Businesses that want to reach customers who are actively searching for a service or product like theirs.

What’s included

  • Campaign setup: Account structure, keywords and audiences, built around your goal.
  • Ads: Ad copy that matches what the customer is searching for.
  • Landing pages: A page that matches the ad and the question behind it.
  • Measurement and optimization: Tracking how campaigns and digital assets perform, identifying what works and improving accordingly.

How we work

01

Review where you stand

We look at where you show up today, what’s working and what’s missing.

02

Choose channels and opportunities

We decide where to focus first, based on your audience and goals.

03

Implement and improve

We set up, write and refine your pages, profiles, content and campaigns.

04

Track and adjust

We monitor the results and adjust the work accordingly.

FAQ

No. Nobody controls what Google or AI engines decide. We improve your site’s foundations and content, and track what actually happens.

Not necessarily. SEO focuses on search results, while GEO (also called AEO) focuses on the answers AI engines give. You can work on either one separately, and in many cases improving your site’s foundations and content helps both.

No. In most cases, we improve the site you already have. If something about it limits the work, we’ll explain and suggest alternatives before we start.

No. With Google Ads, the ad budget is paid separately, directly to Google, and our management fee is listed in the proposal. SEO, AI visibility and organic LinkedIn work don’t require an ad budget.

Yes, based on your knowledge, messaging and materials, and only with your approval. We don’t invent opinions, stories or achievements.

Tell us about your project

Tell us who your customers are and where they look. We’ll suggest where to start.

Overview

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